Knoxvillians John and Amber Pfohl have a heart for restaurants. As people who have worked in the food service industry and parents who enjoy the convenience of delivery, they knew what they had to do when presented with the opportunity to expand a cooperative food delivery business in their community.
“We ordered delivery during lockdown to help support some local brands, and we had about the same experience that most people do in the large third-party delivery services, which is the communication wasn’t very good,” John said. “We didn’t really know where our food was or when it would arrive, the restaurant wasn’t quite sure and there wasn’t any connection with the driver.”
Third-party food delivery apps DoorDash, GrubHub and Uber Eats have revolutionized the way restaurants serve customers across the country, but it comes at a cost.
Local restaurants are charged hefty rates, drivers’ pay is undercut and hungry customers are left waiting at home. That’s where the Pfohls step in.